Adolescent Perceptions of Sexual Health Transmitted via Social Media

Saturday, 16 November 2013

Krista L. Jones, DNP, MSN, RN
Health Systems Sciences, University of Illinois at Chicago College of Nursing, Urbana, IL

Learning Objective 1: Discuss the benefits of using a community collaborative to assess, implement and evaluate interventions aimed at risk populations.

Learning Objective 2: Identify the potential impact of social media interventions on nursing practice.

From 2000 to 2008, the rate of chlamydia in a Midwestern county increased by 57% while gonorrhea cases increased by 22%; 75% of all chlamydia and gonorrhea cases were attributed to individuals’ age 15-24 years. In 2012, results from an evidenced based social networking intervention (Facebook) supported social media as an encouraging method for information dissemination and the promotion of positive behavioral changes among 15-24 year olds. A Community Sexually Transmitted Disease Collaborative (CSTDC) was formed in the Midwestern County in September 2010 to assess, develop, implement and evaluate interventions to address the high rate of STD incidence among this target population. This collaborative consists of teens and young adults as well as area health and social service agency members. Working with this collaborative in the Fall of 2012, this researcher will conduct six focus groups (10 members each) of adolescents and young adults residing in the County of interest. The purpose of these focus groups will be to gather critique of the previously presented Facebook intervention and explore how best to present engaging, interactive, appealing and meaningful content as the collaborative moves forward in developing a Facebook intervention for the Midwestern County population. Teens, young adults, school nurses, and physicians from the CSTDC will help recruit focus group members through handout distribution and direct invitation. The six groups will be comprised as follows: two groups of students from the local Midwestern University, two from a local inner city high school, and two groups of students attending a rural county high school. Focus group data will be analyzed, and findings shared with conference participants along with lessons learned and applications to nursing practice.