The goal of this strategic effort was to recruit and hire permanent nursing staff, thus reducing agency nursing staff and saving $5.8 million dollars. A three-pronged recruitment approach was planned and executed, resulting in the hiring of 800+ RNs in Fiscal Year (FY) 2018. Focus was placed on partnering with marketing and communications to improve social media presence, website optimization, and the hosting of recruitment fairs with onsite interviews.
Additional new strategies, which targeted enhancing benefits for current and incoming permanent nursing staff, had a substantial impact. During FY2018 the annual inpatient differential was increased from $1,000 to $2,500, affecting over 2,100 RNs to the financial impact of almost $5 million dollars. Moving expense reimbursement was implemented, impacting 21 newly hired nurses, who received almost $54,000, in FY2018. Referral incentive was given to current nurses who recruited experienced nurses into the organization. Twenty-four nurses benefited from this incentive, equating to $46,000 in FY2018. Preceptor pay was implemented to recognize the countless hours put forth by experienced nurses to train the incoming nurses. During FY2018, this financially benefited 727 RNs.
Implementing these new strategies in addition to the ongoing strategies already in place positively impacted the outcomes achieved. This organization reduced 203 agency FTE in a little over five months, leading to a $7.7 million dollar savings. These savings allowed for ongoing strategy development and implementation in order to continue to positively impact recruitment and retention efforts. The overall vacancy rate also simultaneously fell to 5%.
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