Description/Overview: A recent Gallup poll revealed that a primary factor in an individual’s success in school and the workplace was having a faculty member who “cared about them as a person.” Yet only 22 percent of those surveyed reported receiving such support in college. At many educational institutions, students are left on their own to figure out how to survive and are expected to be self-sufficient. Though this works for some students, particularly at elite institutions, many college students feel lost, lonely, confused, inadequate and anxious. To make matters worse, negative cultures at some institutions are discouraging graduates from becoming educators. At the January 2015 AACN Doctoral Forum, a researcher reported that a common theme across five studies funded by RWJF evaluating DNP and PHD preparation was that the majority of students in both programs do not want an academic career because of the negative cultures they experienced while pursuing their education. At the institution that is the focus of this symposium, there exists a belief that if we take extraordinary care of our students, they are more likely to be successful – motivated instead of demotivated, encouraged instead of berated. If we model the kinds of values and behaviors we want in professional nurses and nursing leaders, students are more likely to develop those important values and behaviors: ethical, professional, nurturing, compassionate, and caring. Out of this belief came a model of student success, with care as the underpinning. The presenters of this symposium will describe how the leaders at one institution drove transformation of the institution to a culture of care and service so that it would be part of the organization’s DNA. Presenters will describe the steps in the transformational process, provide examples of specific initiatives with results of those initiatives, and offer suggestions for future research.